The Future is Booking Fast: Meeting & Travel Trends Shaping 2027

This free webinar is made possible with the support of our sponsor, IHG Hotels & Resorts.

As we head into Q4 and into 2027, planners and hotel partners alike are navigating shifting booking patterns, evolving attendee expectations, and ongoing economic pressures. Join industry experts for a timely panel discussion exploring the trends shaping meetings and events today — from room block performance and compressed booking lead times to the rise of bleisure travel and the operational realities properties and planners are facing on the ground. 

Through real-world client stories and candid conversation, panelists will share how organizations successfully adapted to last-minute challenges, fluctuating pickup, and changing traveler behaviors — while still delivering impactful experiences. The discussion will also examine emerging opportunities tied to major global events, including lessons learned from recent high-demand travel periods, like World Cup and the evolving expectations of business travelers. 

As a thank you for joining us, one webinar attendee will be randomly selected following the event to receive 100,000 IHG One Rewards points. 

Not an IHG One Rewards member? Join for free at ihg.com/onerewards before the webinar so we can deposit your points if you’re selected. 

In this session, you’ll learn how to:

• Identify key travel and event booking trends impacting Q4 planning, including lead times, room block performance, and attendee behaviors. 
• Evaluate strategies planners and hotel partners are using to manage economic pressures, compressed timelines, and shifting demand patterns. 
• Explore how bleisure travel is influencing event design, attendee expectations, and hotel experiences.
• Assess how major global events and travel demand surges may impact meetings, accommodations, and destination planning moving forward. 

Can’t attend live? Register now to receive the recording.