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State of the Industry
January 29 at 11:00 am – 12:00 pm

This free webinar is made possible with the support of our sponsor, Visit Anaheim.
As we move into 2026, business events sit at the intersection of strategic transformation and operational excellence. This session explores how event professionals can evolve from logistics coordinators to strategic business partners who drive measurable organizational value.
Drawing from the latest industry research, we’ll examine the shift to strategic event portfolios, AI-powered ROI analytics, hybrid engagement models, and data storytelling frameworks that secure executive buy-in.
Can’t attend live? Register now to receive the recording.

