Familiar with the phrase, “Everything is negotiable”? It’s especially true with event products and services. However, it’s essential to understand crucial concepts and tactics before you can negotiate at your peak potential. This course will equip you with best practices to negotiate confidently on behalf of your client or organization.
On-demand micro courses are designed so you can learn at your own pace — anytime, anywhere.
Each course is structured to be completed in about an hour (sometimes a little more, sometimes a little less), giving you a quick, focused overview of the topic without a major time commitment.
Content is delivered through pre-recorded videos paired with engaging, interactive learning moments. As you work your way through the content, you’ll encounter:
The result is a shorter, more engaging learning experience designed to help you understand the essentials quickly and confidently.
Kevin has been a storyteller his entire life. That love of capturing attention and engaging people is what brought him to work with global organizations on their marketing and development efforts for nearly a quarter-century.
In 2011 he founded XPL, an award-winning experiential agency that delivers bold, powerful live events that transform audiences around the world. Clients include institutions such as Harvard Business School, non-profits such as The Special Olympics, governmental units such as the US Department of State, and corporations such as Bugatti. Each brings a diverse set of needs that they entrust Kevin and his team to fulfill.
In addition to serving as an instructor for several Event Leadership Institute professional development courses —including Pandemic Meeting & Event Design and Pandemic On-Site Protocol Training — Kevin has undergone training from the World Health Organization (WHO) on mass gatherings and has also received the Event Safety Access certification from the Event Safety Alliance.
Kevin’s commitment to his industry is demonstrated by his willingness to give back. He has been a professor at New York University and was selected by his peers to serve as the international president of the International Live Events Association (ILEA) in 2014-1015. He is currently working on his first book on innovation in experiential design and recently launched a series of entrepreneurial-based retreats worldwide under the brand, The Table.
View Kevin's Profile
Kristi Casey, CMM, loves helping meeting and event planners adapt to shifting career challenges by adopting new strategies and technologies. She’s been an industry-leading thought leader and educator since 2003, when she took over the editorial, marketing and event strategy for Plan Your Meetings (PYM). After PYM’s acquisition in 2015, Casey led marketing, education, community, and chapter teams for Meeting Professionals International, developing several pivotal events and educational initiatives that are still popular today. She creates educational and thought leadership strategy and content for PCMA and other clients inside and outside the business events industry with her consultancy Truly Kristi. A creative alchemist, she’s one-half of the loungecore Americana duo Mayberry Wine and the author of the fantasy/sci-fi novels Song of Lyran and NeuroNet. You can subscribe to her free Creative Alchemy newsletter.
View Kristi's Profile
The PCMA Institute stands behind all of its content. If you feel you didn't learn what you expected to in this course, just let us know within 30 days of your last lesson and we'll give you a full refund. Click here to view our refund policy and full terms & conditions.
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