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UID:10000032-1791459000-1791460800@pcmainstitute.org
SUMMARY:Business Event Strategist Certification Office Hours
DESCRIPTION:Join us for a live\, 30-minute Q&A to learn more about the Business Event Strategist (BES) Certification and application process. \n\n\n\n\n\nWhat to Expect: \n\n\n\n\nLive Q&A with the PCMA Institute team\n\n\n\nGuidance on the BES application process\n\n\n\nOpportunity to ask questions in real time\n\n\n\nInsight into whether BES is the right fit\n\n\n\n\nWho Should Attend: \n\n\n\n\nEvent professionals considering BES\n\n\n\nIndividuals preparing their application\n\n\n\nAnyone interested in advancing their strategic impact\n\n\n\n\n\n\n\n\n\nRSVP for Office hours
URL:https://pcmainstitute.org/event/bes-office-hours-oct/
CATEGORIES:Open House Webinar,PCMA Institute
ATTACH;FMTTYPE=image/png:https://files.eventleadershipinstitute.com/wp-content/uploads/2026/04/17152711/BES-Office-Hours-V2.png
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DTSTART;TZID=America/Chicago:20261029T110000
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DTSTAMP:20261023T232714Z
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UID:10000041-1793271600-1793275200@pcmainstitute.org
SUMMARY:Trends in the Medical Meeting Industry: The Data and the Pivots Behind It
DESCRIPTION:Medical meetings are being pulled in new directions. Broad congresses are splintering into specialty meetings\, company-led education platforms are competing for HCP attention\, and budgets are tighter while audiences want fewer\, better\, more hands-on experiences. \n\n\n\nDrawing on PCMA’s new Healthcare & Life Sciences Sector Report\, Chantal Sturk-Nadeau\, PCMA’s VP of Innovation & Insights\, opens with the key findings. Then leaders from three very different medical associations share where they’re seeing these trends\, what they’re changing in response\, and what other associations can learn from their pivots. Sarah Michel\, CSP\, of Velvet Chainsaw Consulting moderates. \n\n\n\nPanelists include: \n\n\n\n\nSarah Hutchins\, CMP\, AVP\, Conferences & Events\, National Council for Mental Wellbeing\n\n\n\nLibby Dischert\, VP\, Learning\, Events & Industry Relations\, American Association of Orthodontists\n\n\n\nMarshall Nayer\, MBA\, Director\, Meetings Experience\, American Society of Hematology\n\n\n\n\nWhat you’ll take away: \n\n\n\n\nThe market forces driving medical-meeting demand\, and the cost and engagement pressures reshaping event portfolios\n\n\n\nHow leading associations are responding to competition from company-led education platforms\n\n\n\nPractical approaches to specialty programming\, hybrid and hands-on formats\, and experience-led design\n\n\n\nWhy policy\, regulation and sustainability belong in program design from the start\n\n\n\n\nCan’t join live? Register anyway and we’ll send you the recording. \n\n\n\n\n\n\n\n\nRegister now
URL:https://pcmainstitute.org/event/trends-in-the-medical-meeting-industry-the-data-and-the-pivots-behind-it/
CATEGORIES:PCMA Institute,Webinars
ATTACH;FMTTYPE=image/png:https://pcmainstitute.org/wp-content/uploads/2026/10/Medical_Meetings_Webinar_Oct29_Email_Header.png
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